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Marketplaces

Amazon fee on $100

What Amazon takes on a $100 sale — and what you keep.

Amazon fee

$15.00

You keep

$85.00

Referral fee (15.00%)
- $15.00

Selling for $100 on Amazon costs about $15.00 in fees, so you keep $85.00 before your own product and shipping costs. Based on a typical 15% Amazon referral fee (the most common rate; categories range 8%–15%, with a $0.30 minimum per item). FBA fulfillment fees are extra if you use FBA.

$100 compared across platforms

What you would keep on a $100 sale, ranked best to worst.

PlatformFeeYou keep
Stripe- $3.20$96.80
PayPal- $3.98$96.02
Etsy- $9.95$90.05
Mercari- $10.00$90.00
eBay- $14.00$86.00
Amazon(this page)- $15.00$85.00

Other amounts on Amazon

Need an exact figure with your costs? Use the full Amazon fee calculator.

Frequently asked questions

How much is the Amazon fee on $100?+

On a $100 sale, Amazon takes about $15.00, leaving you $85.00 before your own product and shipping costs.

What rate does Amazon charge?+

Based on a typical 15% Amazon referral fee (the most common rate; categories range 8%–15%, with a $0.30 minimum per item). FBA fulfillment fees are extra if you use FBA.

Can I use my own exact numbers?+

Yes — open the full Amazon calculator to add your shipping and costs for an exact net profit.